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The Cure for Common

17 Feb '17

Gitman Vintage Spring/ Summer 2017 Lookbook

When our Gitman Vintage Spring '17 shirting lands in February and the weather is PERFECT, there's no question about it...we're going to the roof! Here's a little taste of southern California and the best Gitman VTG lineup we've had yet.  

Gitman Vintage Chambray/ Linen Camp Shirt / Salt Optics O'Bannion sunglasses / Stevenson Overall La Jolla jeans / Converse '70s Chuck Taylors 

 Gitman Vintage Short-Sleeve Overdye Oxford (navy) / The Flat Head 3002 jeans / Salt Optics Renzo sunglasses 

 Gitman Vintage Palm Short-Sleeve Oxford / 3sixteen Chino Olive and Type 3s Duck Canvas / VANS Sk8 Hi (coming soon) / Salt Optics Renzo sunglasses

Gitman Vintage Bamboo Short-Sleeve Oxford / Schott NYC 519 Perfecto 

Gitman Vintage Short-Sleeve Overdye Oxford (black) / Nine Lives slim-taper jeans / Lucchese Jonah boots / Salt Optics O'Bannion sunglasses

Gitman Vintage Short-Sleeve Oxford (olive) / 3sixteen Chino / Earl's Apparel Camo M-65 (coming soon) / Salt Optics sunglasses 

Gitman Vintage Guyabera shirt/ Stevenson Overall La Jolla jeans / Salt Optics sunglasses / 3sixteen Heavyweight Tee 

Shot by Steven Clouse, featuring Ben Neuhaus and Tommy Kerns.

21 Apr '16

Schott NYC Cafecto

Earlier this week, our photographer buddy, John Kingston, did a shoot for us in the alleyway in a part of downtown Long Beach where we all live called the East Village Arts District.  We wanted to commemorate the official 'landing' of the Schott NYC 603 Cafecto at SOP.  Some of you may know the story already, but, if you don't, here it is in a nutshell.  Featuring: Harley Davidson, Triumph, Red Wing Heritage, Rogue Territory, 3sixteen, SALT Optics, Seasoned USA, and The Flat Head.  

I've wanted the 603 for the shop for about a year.  The Cafecto was always a Japan exclusive, never available to any U.S. retailers.  I probably bugged my amazing rep, Joey, a million times trying to get them for the shop.  Every time I asked, she ran it up the ladder and got shot down.  But, that didn't stop me from trying.

In January, Miranda and I made our very 1st trip to NYC together for the trade shows.  I got wind that the Schott store had exactly four 603's, and I ended up breaking my #1 rule about only wearing things I sell and grabbing one for myself.  What you don't know, is my homie, Tommy (who we also used in the shoot), wears the same size as me, really wanted that last Cafecto for himself.  He was actually at the Schott NYC store with me and Mireezy the day I took it home.  And thankfully didn't make me fight him for it, because I probably wouldn't have won.  

Tommy's consolation prize was coming on the Schott NYC factory tour with us in New Jersey.  And he got the promise of 1st dibs on a 603 if and when I was ever able to talk my way into getting them for the shop.  And that's just what happened during the factory tour.  Huge thanks to Joey Orsi, Jason Schott, and the Schott NYC family for making this dream come true!